
Daniel Wu and company ham it up and form a boy band, replete with coordinating pastels and dopey dance moves. But their foray into the world of Cantopop is more than some new kids on the block trying to make it big. Rather, the erstwhile singing sensation known as Alive set out to expose the industry's machinations, whether in music or the marketing of, with the resulting quasi-mockumentary as their vehicle. The success is debatable but the film is an amusing, over-the-top diversion.
The dubious idea first comes to Andrew Lin as a way of boosting his sagging career, and he lures a few friends who might help the cause. Daniel Wu (beloved action hero, romantic lead, and L'Oreal facial cream spokesperson) is at the top of the list followed by Terence Yin (the snarky bad guy in bad movies) and Conroy Chan (biggest acting credit to date is marriage to actress Josie Ho). Incidentally, none save Yin would even qualify for a local singing contest much less a lush recording contract - and they don't get one, at least one that requires less than a 10 year commitment. But that's merely a pebble on Alive's path to super stardom. They drum up a scheme, one that includes illegal downloading, to generate publicity for their first single.

It's their mini-tour though that the strain of being pop princes really start to emerge. Chan and Yin prove themselves to be regular party animals, something that doesn't sit well with resident anal retentive Wu or the staid Lin. As the inevitable personality clash threatens the group, the audience wonders, will Alive make up or break up? Will the boys remain friends? Will Andrew Lin actually get a job after this?
The bigger question, really, is whether any of this matters. Is this the expose that will save Hong Kong entertainment from synergetic black hole of EEG and Gold Label, the city's two main pop factories? Director Wu enlists the aid of various industry insiders, including producer Davy Chan, songwriter Paul Wong, singers Miriam Yeung and Karen Mok, real Heavenly King Jacky Cheung, and repeat offender Nic Tse, to help us navigate the treacherous and unseen netherworld of Hong Kong musicdom. They paint quite an unflattering and disheartening picture for anyone who actually cares about artistic integrity - and that's where this caper starts to unravel. Those interested in quality output already understand the overly manufactured nature of the industry, so the movie hardly breaks new ground. And those who would be surprised by these revelations are probably the ones who thought Alive's first song Adam's Choice was a bit of musical genius.


English Trailer (better quality than the Chinese one)
The original Adam's Choice (阿當的抉擇) MV. It's slightly out of sync, but that was never the point.
Alive @ HK Film Awards